Eller MBA Weekly Newsletters

Overview & Challenge

The University of Arizona Eller College of Management asked me to create a series of e-blast templates to four different Eller MBA audiences: Evening, Executive, Full-Time, and Online. Each eblast adhered to the University of Arizona’s strict branding guidelines but utilized the approved brand color palette to differentiate each e-mail.

The challenge was utilizing an incredibly outdated e-mail marketing system, which severely limited the design aspects of each e-mail.

Audience

Students attending any of the four Eller MBA programs.